Create a YouTube channel and publish a video

YouTube channels can be handy for book trailers, videos of you being interviewed about your books, videos of your cats playing…whatever makes sense for your author and/or publisher persona. 🙂


  • You already have a Google account, and therefore a YouTube account.
    If you have an existing Google account you want to use, you can log in to with that account.

    If you don’t have an existing Google account (or if you have one, but don’t want to use it), go to, click ‘Sign in’ in the top right-hand corner of the screen, then click ‘Create Account’ to create a new Google account.

  • You have a video to upload to your soon-to-be-created channel.

YouTube channel types

There are two types of YouTube channels:

  1. A personal channel owned by your Google account. Only you can manage this account.
  2. A channel owned by a Brand Account. Multiple people can manage a Brand Account.

YouTube allows you to create one channel owned by your Google account; all additional channels must be owned by a Brand Account.

You can move a channel to an existing Brand Account, so if you start off by creating a personal channel you can always move it to a Brand Account later if desired.

Note that creating a Brand Account also creates a Google Plus account.

Creating a YouTube channel

  • Sign in to
  • Click on your profile image in the top right-hand corner of the browser.
  • In the pop-up that appears, click the gear icon.
  • If you have no existing channels:

    • Click on “Create a new channel.”
    • A pop-up will appear asking how you want to use YouTube.

    • If you want to use your Google account, click ‘Create Channel.’

      If you want to create a Brand Account, click ‘Use a business or other name.’

    If you have one or more existing channels:

    • Click on “See all my channels or create a new channel.”
    • You’ll be taken to your channel list.

    • Click ‘Create a new channel.’ You’ll be asked to create a Brand Account.

    • Enter the desired name and create your Brand Account; this will also create your channel.

Upload a video to a YouTube channel

Select either your Google account or, if you have one or more Brand Accounts, the appropriate Brand Account. Make sure the profile icon in the top right-hand corner of the page matches the account/channel you want to upload your video to.

  • Click on the upload icon at the top of the page.

  • Click on ‘Select files to upload’ and navigate to your video, or drag and drop your video file.
  • Select the visibility for the video; the default is Public.
  • Enter whatever values you’d like – a description, tags, etc.

  • Click ‘Publish’ to publish the video to your channel.



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Bundle story: “Lilah’s Ghost” by Deb Logan

Twelve-year-old Hannah Barnes is just like all the other girls in her small town, except for one little detail: Hannah’s best friend is a ghost.

When the annual Sweet Pea Festival arrives, Hannah discovers the secret to freeing Lilah from her earthly bondage.

Hannah has a big decision. Will she help Lilah move on, or will she cling to her best friend?

“Lilah’s Ghost” is in the Haunted bundle. You can learn more on BundleRabbit, Goodreads, and the bundle’s Facebook page.

Bundles With Stories by This Author

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About the Author

Deb Logan writes Children’s, Tween, and Young Adult fantasy. Her stories are light-hearted tales for the younger set—or ageless folk who remain young at heart. Author of the popular “Dani Erickson” series, Deb loves dragons and faeries and all things unexplained. She’s especially fond of Celtic and Native American tales. Faeries and Dragons and Thunderbirds, Oh My!

Find the Author

Website | Facebook | Goodreads


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Adding a video to your Goodreads author page

Videos will appear in the left sidebar on your Goodreads author page, underneath your profile photo and the list of your followers.


  • You already have a Goodreads author profile.
  • Your video is hosted on or

Adding a video

  • Navigate to the ‘Add a Video’ page. There are two ways to get there.
    • Option #1
      • Go to your Goodreads author profile.
      • Click ‘Add New’ in the videos section in the left sidebar.
    • Option #2
      • Go to your author profile.
      • Click ‘Edit My Author Profile’ at the top of the right sidebar.
      • Click ‘videos’ in the left sidebar.


  • Add a title and the video URL (aka the URL from YouTube or Livestream).
  • Add a description if desired.
  • If your video is about a specific book, select the book.
  • Select the channel – trailer for a book trailer, etc.
  • Select tags for the video if appropriate.
  • Click ‘save’ to save your video.

Viewing and modifying your existing videos

  • Go to your author profile.
  • Click ‘Edit My Author Profile’ at the top of the right sidebar.
  • Click ‘videos’ in the left sidebar, and then your videos will be displayed.
  • To edit a video, click on the name of the video, then on “Edit this video.”
  • You can also add comments to your own videos by clicking on ‘Add a comment.’

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New Bundle: Beneath the Waves

Water has always intrigued humanity. We walk along the shores and banks of oceans and waterways, take boats across the surface, or swim in the waters.

But water hides secrets – including those of the creatures that live in its depths…

What if mermaids really do exist, and they lure men to their deaths?

Why might bodies suddenly start washing up on shores all around the world?

What if you discovered a lost girl is the daughter of a water spirit?

This collection contains stories about water creatures – sirens, kelpies, Hawaiian man-sharks, selkies, kraken, shapeshifters, and more – by twenty different authors.

Where can you find the bundle?

Barnes & Noble

Check out the bundle’s pages on Facebook and Goodreads!

Stories in the bundle

This collection was curated by Jamie Ferguson, and contains stories by Alexandra Brandt, Deb Logan, Kristine Kathryn Rusch, DeAnna Knippling, Louisa Swann, Jamie Ferguson, Marcelle Dubé, Karen L. Abrahamson, Rebecca M. Senese,Steve Vernon, Bonnie Elizabeth, Lisa Silverthorne, Chuck Heintzelman, Stefon Mears, Ron Collins, Robert Jeschonek, Travis Heermann, Leigh Saunders, Eric Kent Edstrom, and P. D. Cacek.


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Create a username for your Facebook page

When you create a new Facebook page, the URL will look something like this.

And here’s the custom URL to the same page. beneath.the.waves.bundle is now the page’s username:

You can set up a username for any page – your author page, a book page, your publishing press’ page, etc.

The username will appear below your page’s name and image in the left-hand sidebar.

Why create a username for your page?

  • It’s a lot easier to remember something like “beneath.the.waves.bundle” than “The-Beneath-the-Waves-bundle-432987423709780”.
  • It looks nicer. 🙂
  • Your page becomes more likely to show up in searches because of the way Facebook indexes information.
  • The URLs and will be created. For example, takes you directly to the Beneath the Waves bundle’s page, but (which uses the non-custom URL) does not – it just takes you to the main Facebook page.


  • You have an existing page.
  • You’re an admin for this page.
  • The page does not already have a username (since it can’t be changed once set).

If you look around for other instructions, you may see comments saying your page needs to have 25+ fans before you can create a username. This may have been a requirement in the past, but I’ve successfully created usernames for several pages with less than 25 likes.

How to set up a custom username

IMPORTANT: You only get one chance to set a username. If you don’t like the one you selected, you can’t change it. So think through what you want ahead of time, and make sure you don’t accidentally make a typo!

  • Go to your page.
  • Click the three dots under your cover photo, then select Edit Page Info.
  • An ‘Edit your details’ window will pop up. Click on ‘See All Information’ at the bottom of this window.
  • In the About section, click on ‘Select a Username’.
  • Enter your desired username. If it’s not available, you’ll get a warning message.
    Username restrictions:

    • 5-50 characters long
    • Can only consist of alphanumeric characters and periods (dashes are not permitted).
    • Can’t contain generic terms or extensions, like .com or .net.
    • They’re not case-sensitive, so while you’re welcome to always type in lower/uppercase, both will work when someone types in the link to your page. The different case letters will, however, appear the way you entered them on your page (your username will be displayed at the top of the left-hand sidebar).
  • Click ‘Create username’ to save.


If you get an error message saying “This page isn’t eligible for a username.” try creating the username with another Facebook account. For example, you could give a friend temporary admin access to your page, have them create the username, then remove their access.

Important note

Facebook can remove your username because of inactivity. It’s unclear what ‘enough’ activity is 🙂 so just keep this in mind.


Facebook’s help page on creating usernames


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Bundled story: “The Lesson of the Love Spell” by Jamie Ferguson

Anna’s new neighbor is a witch.

Anna tells her parents, but they don’t believe her – as if any grown-up would believe a ten-year-old girl who said that type of thing.

Besides, her parents are so busy fighting with each other that they barely seem to remember Anna even exists. If only they’d stop fighting and be nice to one another!

But perhaps the witch could help…by casting a love spell on Anna’s parents…

“The Lesson of the Love Spell” is in the Witches’ Brew bundle. You can learn more on BundleRabbit, Goodreads, and the bundle’s Facebook page.

Bundles With Stories by This Author

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About the Author

Jamie focuses on getting into the minds and hearts of her characters, whether she’s writing about a saloon girl in the old west, a man who discovers the barista he’s in love with is a naiad, or a ghost who haunts the house she was killed in – even though that house no longer exists. Jamie lives in Colorado, and spends her free time in a futile quest to wear out her two border collies since she hasn’t given in and gotten them their own herd of sheep. She’s temporarily in between cats, and therefore sneaks them in to many of her stories.

Find the Author

Website | Facebook | Twitter | Goodreads


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Pinterest profile basics

There are several simple things you can do to customize your Pinterest profile to emphasize you as an author.


You have an existing Pinterest account. This can be either a personal or a business account.


  • Log in to your author profile, then go to Settings.

  • Click on “Profile” on the left-hand side, or scroll down a little to get to the Profile settings section.

  • Your name should have been stored when you created your account. You can modify it here if you’d like.
    If your account is set up as a business account, the field name will say “Business Name” – but don’t let that confuse you. This is where your author name goes.
  • Select a unique username, which will be displayed in the URL for your Pinterest profile page. Remember that your readers will see this, so make it something that can easily be associated with you.
    In my case, I chose “jamieauthor,” so to get to my Pinterest profile page you’d type
  • Enter a short biography, or whatever text you deem appropriate, in the “About you” box. Note that this text is limited to 160 characters.
  • If you’d like to enter your location, it goes in the “Location” field. Note that this is a freeform text box, so if you enter “Planet Earth” that’s exactly what will be displayed on your profile page.
  • Enter your website. If you click the “Confirm Website” box, Pinterest will provide you HTML text that you can add to your site which will allow you to see what pins people save from your website, and will add your logo to any pin that comes from your site.
  • You can choose to showcase up to five boards, which means those boards will be displayed at the top of your profile page. One board will be displayed at a time, and the boards are automatically displayed in rotation.

  • Click on “Save Settings,” and you’re done!

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Bundle story: “Here, Kitty Kitty” by Annie Reed

Dee and her gorgeous but grumpy elf partner Diz find missing people for a living. Tracking down a fairy’s missing ceramic cat should be a snap, right?


Dee should have known any case involving one of the fey would lead to disaster. Much less an angry little fairy who hurls weapons at her head and yells at her in Japanese.

To save her skull and find the kitty, Dee and her partner plunge headlong into the world of manga, anime, and cosplay. Diz might never be the same again!

“Here, Kitty Kitty” is in the Fantasy in the City bundle. You can learn more on BundleRabbit, Goodreads, and the bundle’s Facebook page.

Bundles With Stories by This Author

More by the Author

About the Author

Award-winning editor and writer Kristine Kathryn Rusch calls Annie Reed “one of the best writers I’ve come across in years.”

In addition to appearing in numerous issues of Fiction River, Annie’s short fiction also appears regularly in The Uncollected Anthology, stories written quarterly on the same theme, and in Ellery Queen’s Mystery Magazine. Her longer works include the private eye novels Pretty Little Horses and Paper Bullets, the crime novels A Death in Cumberland and the upcoming Missing in Cumberland, and the suspense novel Shadow Life, written under the pen name Kris Sparks.

Find the Author

Website | Goodreads


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Create an Amazon Author Page

An Amazon Author Page is very easy to set up, and requires little to no work to maintain after the teeny, tiny amount of time you spent setting it up in the first place.

Why have an Amazon Author Page?

Your Author Page lists all of your books in one place, making it easy for someone who likes one of your books to find other things you’ve written.

You can also add a biography, link to your blog so that previews of your blog posts are displayed, and add videos, photos, and events.

Once your Amazon Author Page exists, your name will appear as a link to your Author Page on any title you’ve published or participated in.

Readers can also find your page by searching for your name in the Books or Kindle Store categories – both your books and your Amazon Author Page will come up in the search results.


You’ll need a regular Amazon account to sign up for Amazon Author Central. You can use your personal account, or create a new account that you’ll only use for your author persona. If you don’t have an account set up, or if you want to create a new one, you can create one during the steps below.

I created a separate author account so that I could keep the different mes separate, but it’s totally fine if you want to have only one account.

Steps to create your Amazon Author Page

  • Go to Amazon Author Central.
  • Click “Join Now.”
  • Sign in with your account credentials.

    If you don’t have an existing Amazon account, select “I am a new customer” and create one.

  • Enter the name your books are published under. A list of books will be displayed. Select your books from this list.
    If no books are displayed, but you have one or more titles published on Amazon, you can search by title or ISBN.
  • After you select your book(s), Amazon will send a confirmation email to verify you’re really you.


  • If you write under more than one name, you’ll need to create a separate account for each name.
  • Every time you publish a new book, it should show up automatically on your Author Page. If it doesn’t, follow these steps to claim your title on Amazon.

Reference: Amazon’s help page on Setting Up Your Author Central Account


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Bundle story: “The Beforedeath” by Brigid Collins

Tamra grips the rotted banister. Gasps in the terrifying waves of a hot spot four steps up.

Should she step into the heart of that heat? Let its unnatural pulse thunder through her corpse?

When had she stopped believing she was safe?

Do you believe in life before death?

“The Beforedeath” is in the Haunted bundle. You can learn more on BundleRabbit, Goodreads, and the bundle’s Facebook page.

Bundles With Stories by This Author

More by the Author

About the Author

Brigid Collins is a fantasy and science fiction writer living in Michigan. Her short stories have appeared in Fiction River, The Young Explorer’s Adventure Guide, and The MCB Quarterly. Her fantasy series, Songbird River Chronicles, are available in print and electronic versions on Amazon and Kobo.

Find the Author

Website | Twitter | Goodreads


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